How many orders still need payment?
Compare orders initiated with orders paid or completed. A growing order count can hide unpaid purchases; the payment funnel helps your team see that gap before interpreting it as revenue.
Explore ordersAnalytics
Track revenue, conversion and repeat business.
See how many orders become paid sales, which customers return and how revenue is spread across your products. Explore activity from your team and your API integration in Inttegro, then compare periods to decide what deserves a closer look.
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Sales. Customers. Conversion. Product performance.
Look closer
Is that revenue change part of a longer trend?
Expand the metric and switch from seven days to thirty. Compare the values across a wider period and read the definition before deciding how to interpret the change.
Conversion, customers & products
What is changing beneath the revenue total?
The same revenue can come from a different mix of buyers, products and paid orders. These views help you identify the change and choose where to investigate.
How much comes from returning customers?
Separate revenue from new and returning customers. Compare periods to understand whether growth comes from reaching new buyers, repeat business or a changing mix of both.
Explore customersHow concentrated are your sales?
Review the share of revenue contributed by leading products. See whether sales are spread across your range or depend heavily on a small number of items before planning the next offer.
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Payout performance
Compare sales with money paid out.
Track payouts initiated and money disbursed, then inspect the transfers behind the trend. Keep the reporting periods in view: a payout can include funds from earlier sales, so payout totals and revenue answer different questions.
Explore payouts
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Business reporting
Explore reports in the dashboard or through MCP.
Dashboard reporting includes Inttegro activity from your team and your integration. For analysis in a compatible AI tool, documented MCP queries provide reporting data with explicit periods and currencies.
Analytics
Before you get started
What can I learn beyond total revenue?
Explore order conversion, average order value, revenue from new and returning customers, product concentration and payout performance. These answer different questions: where sales originate, who comes back, what remains unpaid and how money reaches its destination.
Does this work if I use Inttegro through the API?
Yes. Inttegro provides reporting on the Inttegro activity behind your integration, as well as activity managed through the dashboard. Keep catalog products and saved customers attached to orders when you need reporting to preserve those relationships.
Can I retrieve analytics programmatically?
The documented MCP analytics tools support specific reporting queries for authenticated clients. The public tool catalog defines their scope, including currency and period handling. For your own reconciliation, the commerce APIs expose the underlying order, balance and payout records; that is distinct from an API for every dashboard visualization.
How should I compare the numbers?
Use the same reporting period and currency, and check the metric definition. Gross revenue, net revenue, available balance and payout volume describe different stages of the business. Period comparisons help show change, but they do not by themselves explain its cause.
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